Bruce Malmuth: Bruce Malmuth. Director: Hard to Kill. Bruce Malmuth has enjoyed a distinguished career in film, television and theater as a writer, director and actor. Soon after achieving success with his commercials (Excedrin Headache #1 and Fresca Snowstorms campaigns, and other Clio winners) Mr. Malmuth made his film directorial debut with Sylvester Stallone in the classic thriller Nighthawks (1981), followed by Mary Higgins Clark's best seller, Where Are the Children? (1985)...