Winning? Tucker Carlson struggles to fill more than a dozen vacant commercials during his show
Looks like FOX host Tucker Carlson is learning the meaning of 'consequences', as he struggles to fill more than a dozen advertising slots, now that dozens of advertisers have boycotted his show.
The boycott - which includes national advertisers such as indeed.com, iHop, Just for Men, and LandRover - began in earnest last weekend, after Carlson said the country was 'dirtier' because of the immigrants coming in. The boycott escalated earlier this week, as Carlson said he 'won't be pressured' by the boycott and stood by his statements.
Last week, Carlson had averaged five commercial breaks and 36 advertisers per show, which did not include any commercials for FOX self-promotion. This week, Carlson was narrowed down to four commercial breaks and only 20 advertisers plus 6 commercials for 'FOX self-promotion'.
Last year, a boycott against Carlson's predecessor Bill O'Reilly in the 8 pm hour on FOX (which stemmed from a NY Times report about about settlements with women who alleged either sexual harassment or verbal abuse by O'Reilly) grew to over 60 advertisers fleeing his show. FOX eventually canceled his show - mostly due to no advertising revenue.