Sadly, Gidget being brought back for movie, TV

That's a shame.

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http://www.variety.com/article/VR1118019517.html?categoryid=14&cs= 1

Gidget surfing back to film and TV
Pterodactyl, Canton will update Malibu heroine
By TATIANA SIEGEL


Hollywood is looking to catch a new Gidget wave.


Pterodactyl Prods. and "300" producer Mark Canton are teaming to bring
the sun and surf icon back to film and TV for the first time in more
than two decades, and will update the Malibu heroine for the new
millennium.


Pterodactyl's Barney Cohen, who wrote and exec produced the Showtime
movie "Sabrina the Teenage Witch," inked a deal with licensor Gidget
Worldwide to develop the property for the bigscreen and smallscreen.
Kathryn Wallack, who wrote and exec produced "Teenage Witch" with
Cohen, brought the property to Canton and Cohen.


As a lifestyle brand, Gidget has enjoyed something of a global revival
in recent years, spanning apparel, accessories, sportswear,
surfboards, bikes, skateboards and a Gidget Surf School.


Launched in a 1957 novel, Gidget spawned several movies, TV series and
telepics, and launched the careers of Sandra Dee and Sally Field. "The
New Gidget," which aired from 1987-88, marked the most recent screen
outing for the can-do surfer girl.


"Gidget has always been such a strong symbol of girl power," Canton
said. "With female surfing exploding across the globe, the time is
right to bring her back in a major way."


Cohen says the new Gidget will tackle contemporary issues and will be
aimed at teens, tweens and pre-tweens.


Pterodactyl was formed by Ivan Cohen, Barney Cohen and Aaron Peters to
develop projects for film and TV. Company is working with Canton to
bring legendary cowboy Hopalong Cassidy to the bigscreen.


David Hopwood will oversee development of the Gidget projects for
Canton's Atmosphere Entertainment.


Gidget Worldwide, led by Victor Valles, has expanded beyond surfing,
and made inroads into other active sports including wakeboarding,
skateboarding, snowboarding, skiing, soccer, softball, bicycling and
beach volleyball. The firm has developed more than 400 Gidget lines
and events.