The archetype of “Influencer”
I find that the term “influencer,” as used today to be a coarse triviality, a lightweight pop culture phrase stolen from corporate sales jargon (“Are you pitching this to an Influencer, a Decision Maker or an Owner”?) Having sneered at that, and leaving aside dimwitted corporatespeak, if anyone influenced the pop culture world, it was David Bowie, nee Jones. (Place an accent grave over here the first “s” in “nee.”)
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