Posters screaming about "woke" in discussing this film are engaging in what's known as social contagion.

There's a thing known as "social contagion." Social contagion is the phenomenon of someone or a group of people with a demented point of view, way of life, etc. using media to normalize and spread these views and ways of life onto others, so that people who otherwise are normal start to feel, think and act like them.

One of the ways they do this is by using pop culture (video games, TVs and movies) as a conduit through which they can infect others. For example, a kid may have a perfectly healthy relationship to females. One day he plays a video game with a large Gamergate base, who then put out a huge spate of YouTube videos teaching players like him that the only reason why there were female characters in the game was to make him feel inferior, or that he should be suspicious whenever there is a woman anywhere in ANY game. Before long, he becomes "infected" by MRA and Incel talking points, and then does the same thing (also puts out YouTube videos after he has "seen the light.") Then the process repeats over and over again and the next thing you know, you have a social contagion, by way of this video game and YouTube.

That's what's happening with this movie. Nobody ranting about this film being "woke" actually saw it or if they did, watched in the spirit in which it was intended. This is just another IP being seized as a conduit to "infect" people with their mentally ill views on women and human relationships, in the hopes that those people will not only join the ranks but spread the contagion.

Bottom line, when you come across people like this, the worst thing you can do is argue with them, because this only validates them as having a valid point of view. What you can do is call them out for what they are and what they're doing.